Course curriculum

    1. Introduction to the Social Media Accelerator Course

    2. Deciphering Social Media Jargon for Practical Application

    1. Introduction to the Fundamentals of Social Media Marketing

    2. What is Social Media Marketing?

    3. Weighing the Pros and Cons of Different Social Media Channels

    4. Understanding Your Customer's Path Through Social Media

    5. Understand your Customer and their Journey

    6. Analyzing Real Success Stories and Failures

    7. Key Takeaways

    1. Introduction to Social Media Strategy

    2. Understanding Your Business Objectives

    3. Audience Research

    4. Choosing The Right Social Media Platform

    5. How to Measure Success

    6. [to be removed] Implementing a Social Media Strategy

    7. Key Takeaways

    1. What we will cover in this module

    2. Creating a Social Media Marketing Plan

    3. Conduct Audits

    4. Introduction to B2B Marketing

    5. Start Building Content

    6. Organic vs Paid Media Marketing

    7. Design for Social Media

    8. How to Design Engaging Content

    9. Copywriting for Social Media

    10. Copywriting for Social Media

    11. Create Content to Engage your Audience

    12. Organic Content Best Practices

    13. Paid Content Best Practices

    14. How To Build Followers

    15. Engagement and Community Building

    16. Growing and Managing Communities

    1. Introduction to Maximizing Facebook for Business

    2. Implementing A Strategy

    3. Content Strategy on Facebook

    4. Organic vs Paid Media Marketing on Facebook

    5. Audience Research on Facebook

    6. Conducting Audits for Facebook Marketing

    7. Copywriting for Facebook

    8. Design for Facebook

    9. How to Create a Facebook Business Page

    10. How to Create a Post

    11. How to Boost a Facebook Business Page Post

    12. Introduction to B2B Marketing on Facebook

    13. How to Measure Success

    14. Key Takeaways

    1. What we will cover in this module

    2. How to Create an Instagram Account

    3. How to Create an Instagram Post

    4. Paid Marketing on Facebook and Instagram

    5. Facebook and Instagram Analytics

    6. Key Takeaways

About this course

  • Free